Berkleys new line of soft plastics is Gulp, the next generation in soft bait. It’s 100% biodegradable and made of all natural ingredients. I has 400 times more scent dispersion than ordinary plastic baits. The scent bleeds like a blood trail so it expands the strike zone, triggering fish to feed. But what anglers really love about Berkley Freshwater Gulp is that it outfishes live bait in head-to-head field tests. For bass, anglers will find that scent dispersion of Gulp will especially benefit the new finesse baits offered this year!